Join us! Digital Marketing Manager/Multimedia Specialist
Location: Carrum Downs, VIC | Salary: $73K–$80K
About Us
Ritchies Supermarkets & Liquor seeks a creative Digital Marketing Manager/Multimedia Specialist to drive digital transformation. Apply now!
About the Role
Lead digital campaigns, e-commerce, and customer engagement across our supermarket and liquor businesses. Collaborate with creative, IT, and merchandising teams to enhance customer experience and drive growth.
Key Responsibilities
• Content Creation: Develop high-quality digital media, including graphics, videos, animations, and interactive content for brand storytelling and customer engagement.
• Digital Strategy: Implement multimedia strategies across websites, mobile apps, and social media, with a focus on driving customer engagement and aligning with growth objectives.
• Campaign Management: Drive digital campaigns to boost sales, acquire customers, and build loyalty.
• Collaboration: Collaborate with teams to create multimedia solutions that improve user experience.
• SEO/SEM & PPC: Enhance SEO, PPC, social media, and email strategies to boost customer engagement and results.
• Analytics & Reporting: Use Google Analytics and Shopify to track KPIs, optimize campaigns, and gain insights.
• Budget Management: Optimize marketing budgets to maximize results.
About You
• Experience: Proven background in multimedia production and digital content creation with a strong portfolio showcasing technical expertise and creativity.
• Skills: Expertise in multimedia tools such as Adobe Photoshop, Illustrator, Premiere Pro, After Effects, and similar software for design, video editing, and animation.
• Data-Driven: Skilled in Google Analytics, Shopify & CRM for insights.
• Results-Oriented: Proven success in high-performing campaigns.
• Leadership: Exceptional leadership and project management skills with the ability to prioritize in a fast-paced environment.
• Creative & Technical: Blends creativity & tech for seamless user experiences.
Why Join Ritchies?
• Innovate & Lead – Drive digital transformation in a high-impact role.
• Grow & Thrive – Work in a supportive team with career growth opportunities.
• Trusted Brand – Join a well-loved Australian retailer.
• Great Pay – Competitive salary with performance incentives.
Ready to Take the Lead?
Apply now! We value diversity and welcome applicants from all backgrounds, including Aboriginal and Torres Strait Islander peoples, women, and diverse communities.
Carrum Downs 3201